Here’s a sneak peek of what you’ll learn:

1. WordPress Basics: Get started with the fundamentals of WordPress, from setting up your website to understanding the dashboard.

2. Theme Selection: Discover how to choose the perfect theme for your website and customize it to reflect your brand.

3. Content Creation: Learn the secrets of crafting engaging and SEO-friendly content that attracts both readers and search engines.

4. Design Perfection: Dive into the world of design elements, typography, and graphics to make your website visually appealing.

5. SEO Magic: Uncover the techniques to optimize your WordPress website for search engines, boosting your online visibility.

6. Responsive Design: Ensure your website looks stunning on all devices with responsive design techniques.

7. E-commerce Integration: Learn to create an online store, manage products, and optimize for sales.

8. Analytics and Optimization: Harness the power of data with Google Analytics and optimize your website for better performance.

With DGDI’s online digital marketing course, you’ll not only master WordPress website design but also gain the skills to drive traffic, engage users, and convert visitors into loyal customers. Don’t miss out on this opportunity to become a WordPress wizard – enroll today!

• What is Google AdWords? Why Google AdWords?
• Google Network
• AdWords Terminologies
• How Does the SEM Auction Work?
• Structure of an AdWords Account
• Campaign Types – Introduction to Search, Display (including Videos),
• Shopping and Mobile-specific campaign types, and when/why to use them.
• Creation of Search Network Campaign
  • Ad
  • Ad Formats
  • Ad Text Policies
  • Ad Text Best Practices
  • DKI
  • Ad Extensions
  • Keyword Research
  • Tools – Keyword Planner & Estimator
  • Keyword Match types
  • Keyword Strategies
  • Landing Page
  • Bidding and Budget
  • Optimizing the Search Network Campaign using the Keyword Planner, Match types, Ad Text best practices, etc

Creation of Google Display Network

• GDN Targeting Options
• Display Ad Formats
• Ad Gallery Tool
• Conversion Tracking
• GDN Campaign Creation – Demo
• Remarketing
• Advanced Display: RLSA, Dynamic Remarketing, YouTube Remarketing
• Advanced Display: Smart Display Campaigns

Mobile Ad Campaigns

• Universal App Campaigns
• Mobile-Specific Bidding and Targeting Strategies
• Measuring Mobile Ad Performance and Conversions Report Editor
• Optimization Strategies
• Account Audit Demo

Shopping Campaigns – Introduction

• What are Google Shopping Ads /Product Listing Ads?
• Where do they appear on Google? What Shoppers on the internet do?
• What retailers need? – New Advertising technologies
• Google Shopping set retailers up for success
• Features of Google Shopping Why PLA’s? And the path to creating PLA Ads
• Merchant Centre Steps
• Create Shopping Campaign on Google AdWords
• Track Performance and Optimize the Campaigns

YouTube Marketing – Introduction & Ad Formats

• YouTube Ad Formats
• YouTube Campaign Creation
• YouTube Analytics
• Video Campaign Optimization Tips

• Getting Started with Social Media Marketing
• Introduction to Social Media
• Facebook Marketing
• Creating Content for Facebook & Social Media
• Why Content is the foundation of SMM
• Psychology of Social Sharing
• Building Content That is Inherently Shareable Tools for Content Creation
• Facebook Marketing
• What is Facebook Marketing
• Facebook Page
• Best Practices KPIs to measure success Facebook Insights
• Facebook Business Manager
• How does Facebook Advertising Work?
• Facebook Ad Campaign Objectives
• Facebook Ad Targeting
• Instagram & LinkedIn Marketing
• Marketing on Instagram
• Optimizing your instagram business profile
• Crafting an Instagram content strategy
•  Instagram Ads
• LinkedIn as a Marketing Platform
• LinkedIn for Personal Branding
• Brand Marketing on LInkedIn
• LinkedIn Company Pages
• LinkedIn Advanced Search
• LinkedIn Premium
• LinkedIn Ads
• Twitter and Snapchat Marketing
• Twitter Marketing
• Twitter Marketing for Brand Awareness
• Twitter Ads
• Twitter Analytics
• Twitter Tools – Crowdfire, Tweriod, Hashtagify, Ritetag, TweetReach & TweetArchivist
• Snapchat Marketing
• Snapchat for business
• Building a following Driving Engagement Analytics & Measurement
• Pinterest Marketing &
• Creating a Successful Digital Marketing Strategy
• Pinterest Marketing
• Pinterest for business
• Marketing on Pinterest Best Practices
• Leveraging Rich Pins Analytics &
• Measurement Social Media Marketing Tools Hootsuite Buffer TweetDeck Sprout Social
• Crafting a Successful Social Media Strategy 10-step framework to crafting a successful
• Social Media strategy Building Content That is Inherently Shareable Creating Content for multiple platforms
• Generating content ideas and building a plan Effective Content Distribution Evaluating Success

• Introduction to SEO
• How do Search Engines work?
• Indexing & Crawling
• Basics Optimizing
• Crawl Budget
• Intro to SEO
• Organic Search vs. Paid Search
• Results Anatomy of a Search Result (Search Snippet)
• What is On-page SEO (Content, Architecture, HTML)?
• What is Off-page SEO/Link Building (Social, Content-based, PR)?
• Keyword Research Finding Seed Keywords: Mind Map for Keyword Research Using Wikipedia, Forums for Keyword Research Keyword Research Process – Identify Seed Keywords, Collect Metrics, Map Keywords Google Keyword Planner Tool
• On-page SEO HTML Basics Web Page Basics: What is HTML, JavaScript,CSS Basic
• HTML Tags to create a web page
• HTML Tags for SEO: Title, H1, META Tags, IMG, A On-page SEO Elements Crawling: XML, HTML Sitemaps, Robots.txt Content Clusters (Creating SEO-based content) Negative on-page to avoid
• Technical SEO URL Architecture Page Speed Analysis (GTMetrix / YSlow / Google Page Speed Insights) 301 Redirects
• Mobile SEO App Store Optimisation Mobile Websites: Responsive, Adaptive, Dynamic Optimizing for Voice Search Schema markup
• What is Schema & Why is it relevant to SEO. Schema Types – Micro, JSON-LD Common JSON Schema Tags – Organisation, Website, Blog Posting LocalBusiness How Schema shows up in SERPs
• Off-page SEO Link Building
• What is Link Building Link Building Tactics Manual Link Building Process Link Building Metrics Social
• SEO Quora YouTube Video SEO Slideshare, Scribd and other Social Channels for SEO Local SEO
• What is Local SEO, Pigeon Update Google My Business, Bing Places Local Pages on your website Local Listings/Citations
• Backlink Audits using SEMrush.com
• Backlink audit of one website
• How to audit backlinks of competitors and gain insights?
• SEO Audit, Tools, Measurement SEO Audits
• What are SEO Audits?
• Different Types of SEO Audits
• Complete SEO Audit with
• Checklist – Screaming Frog SEO Spider, SEMRush Backlink Audit, Page Speed Audit with GTMetrix / Google Page Speed Insights, Mobile Site Audit Google Search Console Algorithm Updates History of Google Algorithms Panda, Penguin, Pigeon, Caffeine updates RankBrain and the Future of SEO Measurement with Google Analytics
• Basics of Google Analytics SEO
• Metrics to Measure – On-page, Off-page, Technical SEO Reporting SEO Resources,
• Careers in SEO
• Top Blogs to follow for SEO Free Learning Resources – Moz, Google Analytics A career in SEO

Our Canva Designing course is a step-by-step journey that will empower you with the knowledge and skills to create stunning visuals, graphics, and marketing materials. You’ll learn to harness the full potential of Canva, a user-friendly yet powerful design tool, to take your digital presence to the next level.

Module 1: Introduction to Canva

In this module, we’ll cover the basics of Canva, including:

• What is Canva, and why is it essential for your digital presence?
• Setting up your Canva account.
• Navigating the Canva interface and tools.

Module 2: Design Fundamentals

A strong foundation is crucial for great design. You will learn:

• The principles of design, including color theory, typography, and composition.
• How to create visually appealing graphics that align with your brand.

Module 3: Creating Social Media Graphics

Social media is a key platform for engagement. You’ll discover:

• Designing eye-catching posts for various social media platforms.
• Tips and tricks to increase your social media reach.

Module 4: Designing Marketing Materials

Marketing materials are vital for your business. You will explore:

• Crafting attention-grabbing flyers, posters, and brochures.
• Incorporating branding elements into your marketing collateral.

Module 5: Designing for Web and Blogs

Your website and blog content needs to look professional. We will delve into:

• Creating appealing website banners, blog graphics, and headers.
• Optimizing designs for website responsiveness.

Module 6: Advanced Canva Features

Unlock the full potential of Canva with advanced techniques, including:

• Collaboration and sharing designs.
• Integrating Canva with other tools and software.

Module 7: Designing for Print

Taking your designs from digital to physical. You will learn:

• Preparing designs for print, including business cards and merchandise.
• Working with professional printers for high-quality results.

Module 8: Project Showcase and Feedback

Showcase your Canva designs and receive valuable feedback from our experts.

Module 9: Final Thoughts and Next Steps

We’ll wrap up the course with:

• Tips on staying updated with design trends.
• A discussion of career opportunities in design.

Conclusion: By the end of this course, you will be equipped with the skills and knowledge to create stunning visuals for your digital presence. Whether you’re a beginner or looking to level up your design game, DGDI’s Canva Designing course has you covered. Join us on this exciting journey, and let’s unlock your full design potential with Canva. Enroll today and take the first step towards digital design excellence!

Don’t miss this opportunity to elevate your design skills and leave a lasting impact in the digital world. Join DGDI’s Canva Designing course now!

Are you ready to take your video editing skills to the next level? Whether you’re an aspiring content creator, a small business owner looking to improve your marketing materials, or just someone with a passion for video editing, DGDI’s Video Editing Course is your gateway to unlocking your creative potential.

Why Choose DGDI for Video Editing?

At DGDI, we understand the power of visual storytelling and the importance of top-notch video content in today’s digital landscape. Our Video Editing Course is designed to equip you with the skills, knowledge, and tools needed to create professional-quality videos that stand out and engage your audience.

What Sets DGDI’s Video Editing Course Apart?

1. Industry-Experienced Instructors

Our instructors are industry experts with years of experience in video editing and production. They bring real-world insights and practical knowledge to the classroom, ensuring you learn the latest techniques and best practices.

2. Hands-On Learning

We believe in learning by doing. Our course emphasizes practical, hands-on exercises that allow you to apply what you’ve learned immediately. You’ll work with industry-standard software, mastering key video editing tools and techniques.

3. Comprehensive Curriculum

Our curriculum covers a wide range of topics, including:

• Video Editing Fundamentals: Learn the basics of video editing, from timeline editing to transitions and effects.
• Color Correction and Grading: Discover how to enhance the visual appeal of your videos through color correction and grading.
• Audio Editing: Learn to perfect your video’s audio, from background music to sound effects.
• Motion Graphics: Create captivating titles, lower thirds, and animations to make your videos more engaging.
• Special Effects: Dive into advanced editing techniques to add special effects and creativity to your videos.
• Professional Workflow: Gain insights into efficient editing workflows used by industry professionals.

4. Portfolio Building

During the course, you’ll have the opportunity to work on real projects and build a professional-quality video editing portfolio. This portfolio will be invaluable as you pursue your career in video editing or content creation.

5. Networking Opportunities

At DGDI, you’ll connect with a community of fellow video enthusiasts and professionals. Networking is a crucial part of any creative field, and our course provides ample opportunities to build valuable connections.

SEO-Optimized Video Editing Course

Our Video Editing Course is not just about teaching the art and science of video editing; it’s also about ensuring your work is discoverable online. We’ll cover SEO strategies specific to video content, helping you get your videos noticed on platforms like YouTube and social media.

Enroll Today

Don’t miss out on the chance to master the art of video editing with DGDI. Join our Video Editing Course and take the first step towards a rewarding and creative career in video production. Enroll now to secure your spot in our upcoming class and start your journey to becoming a video editing pro!